Standard Chartered Boosts Wealth Management Investment: A Strategic Move Towards Profit Growth
In a bid to boost its profit growth, Standard Chartered Bank has recently announced its plans to invest more in its wealth management division. The Asian banking giant aims to expand its footprint in this segment and cater to a wider client base, particularly the high net worth individuals (HNWIs) and ultra-high net worth individuals (UHNWIs).
Strategic Focus on Wealth Management Segment
The decision to invest in wealth management is a strategic move by Standard Chartered. The segment has been witnessing significant growth in recent years, with the number of HNWIs and UHNWIs increasing steadily. According to a report by Capgemini and the Swiss Private Banking Association, the number of HNWIs in Asia is projected to reach 8.2 million by 2025, up from 3.6 million in 2017.
Competition and Market Trends
Standard Chartered is not the only bank to have identified this trend. Many of its competitors, including HSBC, Citibank, and DBS Group Holdings, have also been expanding their wealth management offerings to capture a larger share of the market. In fact, according to a report by Euromoney, Asian private banks accounted for 12% of global assets under management in 2020, up from just 3% in 2015.
Investment in Technology and Digitalization
To stay competitive in the wealth management segment, Standard Chartered is also investing heavily in technology and digitalization. The bank plans to roll out a new digital platform for its wealth management clients, which will offer personalized investment solutions, real-time market insights, and 24/7 access to their portfolios. This investment in digitalization is expected to help the bank provide a better client experience and attract new customers.
Conclusion
In conclusion, Standard Chartered’s decision to invest more in its wealth management division is a strategic move towards profit growth. With the increasing number of HNWIs and UHNWIs in Asia, and the growing competition among banks to cater to this segment, investing in technology and digitalization is essential. Standard Chartered’s focus on providing personalized investment solutions and a better client experience through its new digital platform is expected to help it attract new customers and retain existing ones.